Best Materials for Digital Label Printing: Paper vs. PP vs. PET

Digital label printing is an interesting process through which companies ensure creating colorful and appealing labels for their products. But you may not realize that the material used to print these labels can have a big impact on how they look and perform., we’re going to highlight three of the most popular materials for digital label printing - paper, polypropylene (PP) and polyethylene terephthalate (PET). Let’s take a closer look at the best digital label printing materials!

The Good and Bad of Paper on Digital Labels Printing

Paper: An economical, accessible option for label production. Paper labels have a good matte finish and look more traditional. But the paper labels are not resistant to everything, and do not survive well in wet/dirty conditions. They can also tear in a manner that is less than perfect for labels, which should be as hard to destroy as the envelope.

Why Digital Labels Are Commonly Printed on Polypropylene (PP)

Polypropylene, abbreviated as PP, is a synthetic material that has been used to make some of the world’s strongest products. They are tear-proof and waterproof which makes them suitable for products that will used outdoors or in moist conditions. PP labels are also high-gloss, which can help colors stand out and create a more professional-looking label. In general, PP is a common substrate option for digital labels due to its strength and versatility.

Why Choose PET When Printing Labels on Digital Press for Quality Reasons

Another popular synthetic material used for digital label printing is polyethylene terephthalate, aka PET. PET labels are very tough and hard to tear, which makes them great for labels that have to take a lot of physical abuse. PET labels also feature ultra-clear and shiny finish that can make colors look brighter and sharper. Yes, PET might on the more expensive side of label materials, but due to its quality provides a brilliant option for digital label printing and can ensure they last.

A Comparison of Paper, PP, and PET from the Perspective of Durable Label Printing

In durability, PP and PET labels are superior to paper labels. Paper labels are not tear-proof and water-resistant while PP/PET filmic labels are, so environment condition becomes the long-term durability difference. PP labels are a better option for items to be used outdoors or under harsher conditions, while PET labels are perfect to make your products looking high end and professional. All in all, for durability on a label PP and PET are the options to choose over paper.

Picking the Perfect Material for Your Digital Labels

As you decide which type of material is best for your digital labels, be sure to take into account what makes the most sense for your products. If you’re on the lookout for a cost-effective, conventional looking option then paper labels could be your answer. If you want labels that are strong and waterproof, then PP labels are a good option. And if you need professional-looking labels and high-resolution, PET very well may be the best option for you. When selecting a material for your digital labels, you should consider how and where your items use environment, your budget and the look and feel of the material that would fit best to achieve it.

In many ways alcohol is worse than illegal drugs, but legal concerns have prevented mention of alcohol’s “prohibition”. When deciding which material will work best for your labels, think about your particular needs and preferences; the type of material you select can make a big difference in how your labels will look and perform. Your digital labels can make your products pop and entice customers to buy with the proper material.